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To get back at nike air max, as a response to environmental challenge, Nike group today bright two years trying to clean up the retail inventory, store layout, adjust control a new rhythm, low efficiency and promote retail store cleaning efficiency. Nike brand dealer Miss Fang told reporters, from last year the bottom begins, sports apparel business is difficult to do than usual." The new rigid shelf in the near future, 25% off is not attractive enough; Nike inventory products, 66% off don't sell. Never before have so miserable."

In addition, since 2011, nike air max 90 company profitability also appeared to decline. Money newspaper shows, 2011, Nike recorded a net profit of 3858000, down 65.2%; Anta was 17301000, an increase of 11.5% degrees; 11359000, up 16.8%; XTEP is 9664000, an increase of 18.8%; peak was 7777000, down 5.4%.

In 2008 the Beijing Olympic Games, cheap nike air max 90 lit the Olympic cauldron, Nike brand influence is on the Olympic marketing, reached a peak stage. The Olympic Games after one year, the price of Nike shares rise at least 80%.Other Chinese sports clothing brand with the impact of the Beijing Olympics,http://www.nikeairmaxuk2012k.com/ ushered in a period of rapid growth.

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